Did you know that Cristiano Ronaldo is unable to make an only fans account unless he gets permission from some dude named Peter LimâŠ
In this weekâs video, we explain how Cristiano Ronaldo became the most popular person on the planet, and why his decision to sell his image rights to Peter Lim could be the most important deal of his entire life.
đ€Ș Weird Deal of the Week
Ryan Reynolds Gives Free Gin to Wrexham Fans đž
Foreign owners in European football have gained a reputation for being out of touch. This reputation is not exactly undeservedâŠthey quite literally tried to re-design the entire football pyramid one afternoon and hoped we wouldnât notice.
So, when Hollywood actors Ryan Reynolds and Rob McElhenney purchased lower league Welsh side Wrexham F.C. some people feared the club would become a soulless commercial machine.
In reality, the new owners have brought the club and fans closer together.
Pumping ÂŁ2 million into the struggling club certainly helped build a connection between the actors and the fans, but it is their recent move that has undoubtedly bonded the two for life.
To celebrate one year of ownership, Rob and Ryan have decided to cover the cost of 365 gin and tonics for fans at a local pub.
Ah free booze, the easiest route to a football fanâs heart.
The duo announced the gift via a flyer they posted to their social media channels:
While the fans will appreciate the free drinks, that is not their only reason to celebrate. Wrexham has also announced its intention to purchase back the clubâs home ground from the local university.
This would be a big deal, with 94% of fans being in support of the groundâs return to club ownership.
For those curious to learn more about how the Wrexham-Hollywood collaboration is going, Disney+ are planning to release a documentary in May.
âïž Deal of the Week
Cristiano Ronaldo Sold for $80k
If you were to ask Cristiano Ronaldo how much he thinks a small photo of himself is worth, he would probably say âŹ100 billion, shout SIIUU, and throw an unseasoned chicken in your face.
Well, the real answer is closer to $80,000.
A rookie card that depicts Ronaldo playing for Sporting Lisbon in the 2002-03 season, was just sold at a Goldin auction in the U.S. for around $80k.
Football card prices have been on the rise in recent few years, with the entire trading card market experiencing a massive boom. With Ronaldo being a relatively modern legend, his cards usually have a high supply and thus do not often reach this incredible valuation.
But, this Sporting Rookie card is unique. Only 200 examples of that card exist in the world, with only 22 in good condition
The reason for this low circulation comes from the fact Panini exclusively produced the card in Italy and only distributed it on the Portuguese market.
đ± Social Media Madness of the Week
Hamilton Returns and Horner Trolls Mercedes
Mercedes showing the inner workings of their factory to Christian Horner and you emailing your internet search history to your mother and her book group, are two events that simply must NEVER happen.
Unfortunately for Mercedes, their worst nightmare may be coming true!
In a recent auction for charity, Mercedes offered bidders the chance to tour the teamâs factory. The top bidder for this prize was none other than Christian Horner, who won with an impressive ÂŁ5000 bid.
Speaking after the event, Horner suggested that he would be inviting 20 people to come on the tour with him, including some of his engineers.
While social media was quick to praise Horner for his âepic trolling,â people have noticed that the auctionâs small print states that members of other teams are ineligible for the tour.
That being said, Mercedes have suggested that they may be willing to allow Horner to go on the tour, but we imagine he will be heavily watched and restricted.
This wasnât the only big moment in Formula 1 this week.
Lewis Hamiltonâs widely anticipated return to social media was met with an unprecedented amount of interaction and coverage.
We think this tweet sums up the entire thing perfectly:
đ Story of the Week
Twitter Planning HUGE Super Bowl Stunt
Who doesnât love the Super Bowl? There is simply no greater sporting experience than sitting down with friends and family to watch a series of adverts that sometimes get interrupted by people playing football.
This is only a slight exaggeration. There are roughly 90 adverts every Super Bowl, and an estimated 20-30% of people tune in JUST for the commercials.
With such a receptive audience, brands are always looking for new ways to market their products during the Super Bowl.
Twitter has a history of impressive stunts. For the previous two events, the social media company has printed fan tweets onto the post-game confetti.
Now Twitter has decided to raise their gameâŠall the way to the roof.
For the 2022 Super Bowl, fansâ tweets and score predictions will be projected onto the LED roof of the SoFi Stadium.
Fans looking to get their tweet displayed on the roof have been advised to offer âthe craziest, off-the-cuff, realistic, unrealistic and hilarious Super Bowl takes.â
For Twitter, the goal behind this campaign is to tap into the conversation that inevitably builds before a big sporting event.
âThe Super Bowl is another chance for Twitter users to âtweet it into existenceâ during one of the biggest conversations of the year. Fans begin making their predictions well before kickoff, and we are there to capture all of the energy and excitement,â explained Twitter Vice President of Marketing to Ad Week.
Tapping into the conversation appears to be a good strategy for Twitter. During divisional rounds in the NFL this year, tweets were up 58% year over year, with unique authors up 42% and impressions rising 27%.